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One of the main social media challenges for all companies is how to respond to negative comments. It is imperative that negative comments be tracked and understood. In general, there are three options for dealing with negative social media comments: (1) ignore the comments; (2) point out why the comments are wrong; and (3) constructively‚¬Â¦

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Everyone knows that a successful business, be it online or brick and mortar, needs a smart strategy and constant attention. Today, that strategy needs to incorporate social media marketing. No modern business plan is complete without some sort of social media marketing strategy that makes use of the newest techniques and puts a new spin on old ones.